Tis the season for Tire Pressure lights. 


It happens every year—the first time temperatures drop to single digits, BAM, your tire pressure sensor makes its yearly appreaance. When the cold weather shows up, you can expect a drop in tire pressure. When the pressure drops, your car’s tire pressure system will send a warning—the tire pressure light on your dashboard will kick on. If you don’t have a built in tire pressure measurement system, you should manually check your tire pressure. 

Tire pressure can decrease about one PSI (pounds per square inch) for every 10 degrees the temperature drops. It's not due to air escaping, but rather the air inside the tire condenses, taking up less space when it's cold. This is sometimes temporary because driving will heat up the tire and increase the tire’s pressure.

The proper tire pressure helps keep your vehicle operating as safely as possible.

If you do happen to see your tire pressure light on, be sure to address your tire pressure as soon as possible. And if you have any questions, the experts at Midwest Tire Co., are ready to help.


Time for new tires? A handy coin trick will tell you.

Your tires are the contact point between you and the road. With a good set, you’ll not only enjoy better performance and feel more in control, but avoid several hazards and potential accident scenarios. Smart Midwest motorists not only know the importance of great tires—especially as the winter weather driving season approaches—they also know a handy trick to measure when tires are good or when they need replacing.

Insert coin.

In the United States, tire tread is measured in 32nds of an inch. New tires usually carry a depth of 10/32” or 11/32”. Here’s how you can measure your tires yourself: In lieu of a professional tread depth gauge, reach for pocket change instead. Simply pull out a penny and insert it into your tire treads with Mr. Lincoln’s head facing down. If the slightest part of his head disappears, you’re still above the 2/32” depth—the threshold for when new tires are required according to most state laws including Nebraska.

However, if Lincoln’s head is completely visible, you’re at 2/32” or less and it’s time for new tires—that is, if you’re waiting to the last possible minute to replace them.

In recent tests, tires above the bare-minimum 2/32” have been shown to stop much, much faster when you apply the brakes, proving that every additional amount of tread is vital and can greatly strengthen your grip on the road.

Even if the penny goes down to the middle of Lincoln’s forehead (indicating anywhere between 4/32” and 6/32”), the proactive motorist will opt for a new set. Why? In snow-prone areas like the Midwest, 6/32” or better is best for optimal all-weather traction. Any less than that, and you could be tempting fate should an emergency situation arise and you need to divert your steering or come to a fast halt. So heed the penny test carefully—it could be the most valuable coin you’ve ever used!

Don’t tread lightly—take action.

If your tires are wearing thin, now’s the perfect time to visit a professional to replace your tires instead of waiting for the wintertime rush—a time when waiting lists become notoriously full and costs can sometimes double. As tires are crucial to the safety of everyone in the vehicle, being smart right now can prevent emergency costs or worst-case scenarios down the road. On top of that, new tires can serve as dependable armor in harsh weather where old tires may reveal sudden, unforeseen weak spots as temperatures drop.

For expert auto service for tires, brakes, alignment and more—or friendly answers to any questions you may have—contact the Omaha leader serving our market since 1944.

402.342.2248 | www.midwesttireomaha.com

Back-to-School Vehicle Safety

It’s Back-To-School season, and that means a lot of young drivers heading to new destinations.

If you have a new driver, or a college student leaving home with a vehicle, the experts at Midwest Tire Co., have a checklist for your vehicle:

• Do a safety check. Make sure fluids are full, and belts and hoses are in good shape.
• Oil change. If the vehicle is due for an oil change don’t delay.
• Don’t forget the windshield. Repair chips in the windshield and replace worn or poor-quality wiper blades.
• Check the brakes. Any squeaking or grinding noise? Have the brakes checked.
• Inspect the tires. Look for worn tread, or other signs that the tires need to be replaced.

Back to School Aug 2021 1

When we teach kids to drive, we focus on the rules of the road, and the risks of distracted driving. But ensuring the safety of the vehicle is equally important. Cliff, like others on the Midwest Tire Co. team, understand the importance of auto safety, especially for young drivers. Cliff always enjoys a visit with the younger generation and sharing some sound car advice.

Schedule an appointment now with Midwest Tire Co., to have your child’s vehicle inspected so you’ll have some peace of mind when they leave in the morning for school or head back to college.

402.342.2248 | www.midwesttireomaha.com

Heat Can be Hard on Tires

Summer is here- vacations are planned and a back to college road trip might be just around the corner!

As temperatures soar, the pavement heats up and stays hot. Driving on hot pavement at high speeds, frequent braking and increased friction can cause your tires to heat up and potentially blow-out. In fact, driving in summer heat can be more dangerous than driving in extreme cold weather.

Whether you’re planning a road trip, or driving around town, here are a few tips for avoiding heat-related tire mishaps this summer:

Avoid over-inflated tires: Make sure your tires meet manufacturer’s specifications and are not overinflated. Follow the recommendations in your owner’s manual or on the inside of the driver’s door on the vehicle.

Avoid under-inflated tires: Under-inflated tires will heat up more quickly than a properly inflated tire, increasing the risk for a blowout.

Check your tires for potential problems: Worn tread, cracks or bulges, an object in the tire, such as a nail or screw, can compound problems. If you notice an issue, the tire should be checked. Follow this quick safety checklist by Midwest Tire Co.

Safety- check your vehicle: Before hitting the road, check the belts, oil level, wiper blades and wiper fluid, and the battery’s strength. A quick check could help avoid time-consuming and expensive problems on the road!

If you notice any issues with your tires or vehicle, visit the experts at Midwest Tire Co., for a thorough inspection.

Vehicle issues, especially a dangerous tire blow-out, can quickly put a damper on a summer road trip. Take precautions before traveling and have the experts at Midwest Tire Inc. inspect your vehicle to make sure your tires are ready to withstand the heat.

402.342.2248 | www.midwesttireomaha.com

Thanks for voting us Best of Omaha—Again!

Car Tire Service WINNER 2021 BLACK 2

The Midwest Tire Co. team would like to thank everyone who voted for us in the Best of Omaha 2021-Car Tire Service poll. At Midwest Tire Co. we value your trust to allow us to service not only your tires but also your automotive needs. As we have mentioned before, many of our customers are third generation patrons and we feel that that is a pretty special relationship. Whether you are a third generation or a first- time customer, we greatly appreciate each and every one of you!!

Thanks again.

402.342.2248 | www.midwesttireomaha.com

providing quality customer service

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The Midwest Tire Co., team works hard every day to provide quality customer service to each of our clients.

We recently shared feedback and a review from a customer whose son was sidelined by a flat tire and other unexpected challenges on his cross country relocation trip from Chicago to Colorado.

She shared her son’s experience at Midwest Tire Co., and the quick, efficient service he received from our team members, Chris Cox along with Mike Moran.

While we loved hearing about the care Chris and Mike offered, we know every member of our team works hard and provides excellent customer service every single day, this is the Midwest Tire Co., way.

We had fun surprising Chris, Mike and the rest of our team with lunch from Godfather’s Pizza Express at Cubby’s, our Old Market neighbor.

It was a small token of our appreciation for their dedication and providing the best service to our customers.

402.342.2248 | www.midwesttireomaha.com

Daniel's Story

“Hello, Your team is outstanding. My son was relocating to Colorado. He got a flat tire at Midnight and was able to a put donut on it. He stayed in Omaha and his car was vandalized at hotel. He arrived to your shop and I'm so grateful for the help your team gave him. He was devastated from all the trouble he was having. They patched the window and handled the tire so he could safely get to CO. He said the people in your facility were the kindest and most helpful. He is grateful and so am I. Thanks for going above and beyond. Would highly recommend your business!”

We received this letter from Susan Kopacz whose son Daniel was recently making a cross country trip from Chicago to Littleton, CO. Daniel was relocating for a job and planned to pass through Omaha on his trip straight through to Colorado.

Daniel’s plans changed after a flat tire between Des Moines and Omaha shortly before midnight, on a cold winter night. He was able to replace the flat with a temporary tire and make his way to Omaha. Susan found Midwest Tire Co., in a Google search of tire repair shops that open early so Daniel could get the tire replaced and get back on the road early in the day. He booked a hotel room not far from Midwest Tire Co., and when he woke the next morning, he discovered his car had been broken into in the hotel parking lot. At this point it was tough to stay encouraged about his trip.

Daniel arrived at Midwest Tire Co., shortly after 7 am. He needed a new tire and a broken window replaced. Chris from Midwest Tire Co., immediately reassured Daniel that we could help – we replaced his tire and assisted with a window repair and got Daniel back on the road.

“We know unfortunate things can happen anywhere, but his experience at Midwest Tire really showed us what Omaha is like,” said Susan. “Chris and the people at Midwest Tire were so kind and empathetic, and immediately put him at ease. The price was reasonable, and the customer service was excellent, and we are so grateful.”

We appreciate Susan’s letter and feedback about our team and our services. We are grateful for our employee Chris and his care and for others.

402.342.2248 | www.midwesttireomaha.com

Attention: Flat Tire Safety 101

After the long winter of near-record snowfall and frigid cold, pothole season is in full gear. And some would argue they are worse than ever this year.

The experts at Midwest Tire Co., advise you to take it slow on the roads, stay out of the curb lane when possible and always move over and slow down for the city pothole crews. Don’t be fooled by what looks like a shallow puddle – it may actually be a deep pothole that can damage your car.

Slow it down and carefully veer to avoid hitting a pothole. If you can’t avoid it, take your foot off the gas, slow down and roll over the pothole.

If you do end up with a flat tire because of a pothole, or for any reason, be sure to keep these safety tips in mind before you start to change the tire.

• Pull over to a safe location. If you can continue driving on the flat, move to a flat spot, far enough off the side of the road.
• Turn on your hazard lights. This will alert other drivers to your location, especially at night.
• Engage the parking brake. This will help reduce the risk of the vehicle rolling.
• Get the vehicle maintenance book out and read up on ‘changing a flat’, this will help refresh the steps and make changing the flat easier and safer.
• Loosen the lug nuts before you use the jack. The lug nuts can be difficult to remove, and the rocking caused by the force of removing them could cause the vehicle to slip off the jack if it’s not properly installed.
• Use flares or lights. This is particularly important at night but can be an important safety measure at any time of day, especially if you are changing a tire on the side of the road.

Keep these tips in mind if you find yourself with a flat tire. You can always call the Midwest Tire Co., team to help.

402.342.2248 | www.midwesttireomaha.com

Cliff’s Notes

Having trouble turning? Kick off the Ice in your wheel wells.

The frigid temperatures and above average snowfall are making driving more challenging.

Snow and ice can slowly accumulate in the wheel well above your tires. When the temperatures stay frigid, there isn’t a chance for this to melt on its own.

The snow and ice can cause problems for your vehicle:
• The hard, packed ice can rub against your tires and wear down the tread. This will reduce the traction on your tires and can be dangerous for driving.
• When the buildup gets too thick there can be no place for your tire to move as you turn corners, creating a hazard.
• The wheel well is designed to allow room for the tires to bounce when hitting a pot hole, for example. When hard ice fills that space, there is no room for the tire to move up and down and this can lead to tire and wheel damage.

The experts at Midwest Tire Co., recommend you gently kick off the snow and ice in the wheel wells to prevent the buildup from hardening and turning to problematic ice. If it won’t loosen by kicking, use an ice scraper or a hammer to carefully dislodge the ice.

Other reminders for your vehicles in these extreme temperatures:
Cold air will reduce the inflation of air in your tires. Check the air pressure, and keep your tires filled at the recommended level for optimum performance.

If your battery is old, or slow to start, get your battery checked! Replace a failing battery before it leads to a situation where you are stranded.

Extreme cold is hard on all of us, including our vehicles. If you don’t have to go out, don’t! Stay safe, and stay warm!

402.342.2248 | www.midwesttireomaha.com

Cliff’s Notes: Winter Driving Tips

Did you get stuck in the snow?

If you found yourself stuck in the snow, or having a hard time getting around on snow covered streets, it’s probably time to invest in a new set of tires. There is a lot of winter still ahead of us, with March typically being the snowiest month of the year in the Midwest.

Having good tires in the winter is crucial, good traction is very important. If you’re reading this blog you have probably realized it’s time for new tires.

If slipping on the roads wasn’t enough confirmation you can check the tire tread on your vehicle.

Place a penny head first into several tread grooves across the tire. If you always see the top of Lincoln's head, your tread is shallow and worn. If this is the case, your tires need to be replaced.

Cliff also encourages these tips:

  • Monitor the tire inflation. Tires lose air as the temperature drops which impacts maneuverability and traction.
  • Have your battery checked and replaced if it is weak – no one wants a dead battery in the cold!
  • Replace worn windshield wiper blades and fill windshield wiper fluid.
  • Give your vehicle a few extra minutes to warm up after starting before you start driving.

Be easy on your vehicle in the winter, and take the time to make sure your care is prepared for winter driving. And when conditions are extreme, stay off the roads unless necessary.

And remember your friends at Midwest Tire Co., are here to help.

402.342.2248 | www.midwesttireomaha.com

Is Your Vehicle Ready for Winter Driving?

Don’t be fooled by the warm days we have been enjoying.

Sounds like some winter driving might be close. We looked at the forecast and there is rain and snow expected this weekend.

The experts at Midwest Tire Co., encourage you to prepare your vehicle for winter driving conditions now before cold, snow and ice.

The only part of your vehicle that comes in contact with the ice or snow-covered roads are your tires, so it is crucial that your tires are in good condition. Traction is the key to maintaining control on ice and snow. If your tires are worn, or in need of replacement, do it now so you are prepared for hazardous road conditions.

Winter preparedness for your vehicle doesn’t end with your tires. Follow these tips to ensure your vehicle is safe for winter weather:
• Check the tread on your tires to make sure they aren’t worn. Proper tread is necessary for traction on wet, icy or snow-covered roads.
• Check the tire pressure. Tires lose air as the temperature drops which impacts maneuverability and traction and accelerates the wear on tires. Keep your tires properly inflated.
• For optimal engine performance, check and replace any hoses and filters that are cracked or dirty for optimal engine performance.
• If your battery hasn’t been replaced for a few years, be proactive and replace now. No one wants a dead battery in the cold!
• Replace worn windshield wiper blades and fill windshield wiper fluid. A snowstorm is not the time to discover that your wiper blades are broken!

Making time for these precautions now can help you avoid a cold emergency this winter. Schedule an inspection with the experts at Midwest Tire Co., and we will make sure your vehicle is ready for winter driving.

402.342.2248 | www.midwesttireomaha.com